Global Market-Marketing Research in 21st Century and Beyond

Name: Global Market-Marketing Research in 21st Century and Beyond
SKU: 9781684989973
Price: 18.95 USD
Availability: InStock

Dan Vivek Nathan, MBA, MSc, B.A, FCIM (U.K)

$18.95

SKU: 9781684989973 Categories: Business & Economics, Marketing - General Tags: BUS043000, Newman Springs Publishing

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From reviews of Global Market/Marketing Research in 21st Century and Beyond:"This comprehensive book provides a new platform for global market/marketing researchers as well as for global strategic marketing management professionals. I trust this book will find a particular place in the marketing management field, both in global marketing research practice and education" (J. Owens, member of The Chartered Institute of Marketing, UK)."Global Market/Marketing Research in 21st Century and Beyond is a thoroughly researched and highly informative book with global statistical data enhanced by an excellence reference" (D. Haywards, The Institute of Statisticians/Royal Statistical Society, UK)."This unique book on global market/marketing research in twenty-first century and beyond should be given serious attention by global market/marketing researchers as well as undergraduate and graduate students of business administration and marketing management. This book has an up-to-date statistics on all aspects of digital global economy" (B. Taylor, member of The Chartered Institute of Marketing, UK).

Global Market-Marketing Research in 21st Century and Beyond

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